”Our mission is to inform, connect and empower people around the world.” These are mighty words from BBC Media Action, a charitable offshoot of the BBC funded to £29.5m in 2012 - most of it from the British Government, EU, US State Department, UN and Dutch government. Most of the British public and indeed most of the BBC’s licence payers will have never heard of BBC Media Action let alone understand what this BBC charity really is.

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