Chick-fil-A CEO Dan Cathy has urged white people to shine the shoes of black people as a way to express shame for racism.

Cathy appeared at Passion City Church in Atlanta on Sunday, where he polished the shoes of Christian rapper and music business owner Lecrae to atone for racism.

Cathy explained that he had been inspired several years ago by the story of a young man at a Texas church revival who shined the shoes of an elderly black man over his feelings about racism in his hometown.

Thegatewaypundit.com reports: The Media Research Center posted video:

Afterward Lecrae wryly noted the emptiness of the gesture, “And some stock in Chick-fil-A.”

Transcript via MRC:

“I invite folks just to put some words to action here and if we need to find somebody that needs to have their shoes shined, we need to just go right on over and shine their shoes.”

“Whether they got tennis shoes on or not — maybe they got sandals on — it really doesn’t matter. But, there’s a time in which we need to have some personal action here. Maybe we need to give them a hug, too.

“I bought about 1,500 of these [brushes] and I gave them to all our Chick-Fil-A operators and staff a number of years ago.”

“So, any expressions of a contrite heart, of a sense of humility, a sense of shame, a sense of embarrassment begat with an apologetic heart — I think that’s what our world needs to hear today.”

Twitter version:

Complete video:

Cathy issued a statement two weeks ago on the racial unrest in the country.

On Thursday Chick-fil-A announced it would be donating $5 million to non-profits that serve the black community or are black-led.