by Chris Menahan, Information Liberation:

US companies are rebranding “diversity, equity and inclusion” as “wellbeing and inclusion” as a result of DEI programs facing legal scrutiny and falling out of favor in red states.

From Axios, “Companies are backing away from ‘DEI’ “:

The Supreme Court’s decision last year overturning the use of affirmative action in universities has drawn attention to corporate diversity efforts.

– Businesses are trying to avoid any programs that could draw legal scrutiny — any kinds of goals around hiring particular demographic groups are increasingly frowned upon.

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– “Anything that smacks of a quota” is out, said Diana Scott, Human Capital Center Leader at The Conference Board.

The intrigue: At the same time, many business leaders say they’re still committed to diversity. In a survey of chief human resource officers recently conducted by The Conference Board, zero respondents said they were planning on scaling back DEI in 2024.

State of play: This all means that the way DEI happens inside companies is changing.

– Some firms, like Blackstone, are focusing on hiring for socioeconomic diversity, and on changing job requirements to find more diverse talent without targeting a specific race or ethnicity, Fortune recently reported.

– And businesses are pulling back from the DEI term. The focus is moving away from “those three words” towards efforts around “wellbeing and inclusion,” said Scott from The Conference Board.

– “Companies are really starting to look at other ways to do the work without saying that they’re doing the work,” said Cinnamon Clark, cofounder of Goodwork Sustainability, a DEI consulting firm.

– Businesses will likely be talking more about “employee experience” or “wellness,” which falls under the inclusion bucket, said Clark.

As I reported two weeks, ago, former ADL director Abe Foxman called for a total and complete shutdown of “diversity, equity and inclusion” brainwashing because Jews are being treated the same as white people.